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HBR’s 10 Must Reads 2015: The Definitive Management Ideas of the Year from Harvard Business Review (with bonus McKinsey Award–Winning article “The Focused Leader”) (HBR’s 10 Must Reads) PDF




by Harvard Business Review : HBR’s 10 Must Reads 2015: The Definitive Management Ideas of the Year from Harvard Business Review (with bonus McKinsey Award–Winning article “The Focused Leader”) (HBR’s 10 Must Reads)

ISBN : #163369464X | Date : 2015-05-05

Description :

PDF-3f2c1 | A year’s worth of management wisdom, all in one place.We’ve combed through ideas, insights, and best practices from the past year of Harvard Business Review to help you get up to speed fast on the freshest, most relevant thinking driving business today. With authors from Clayton Christensen to Roger Martin and company examples from Netflix to Unilever, this volume brings the most current and i… HBR’s 10 Must Reads 2015: The Definitive Management Ideas of the Year from Harvard Business Review (with bonus McKinsey Award–Winning article “The Focused Leader”) (HBR’s 10 Must Reads)


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HBR’s 10 Must Reads 2015: The Definitive Management Ideas of the Year from Harvard Business Review (with bonus McKinsey Award–Winning article “The Focused Leader”) (HBR’s 10 Must Reads) by by Harvard Business Review

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Behavioural Economics in Consumer Policy: The Economic Analysis of Standard Terms in Consumer Contracts Revisited (European Studies in Law and Economics) PDF




by Hanneke Luth : Behavioural Economics in Consumer Policy: The Economic Analysis of Standard Terms in Consumer Contracts Revisited (European Studies in Law and Economics)

ISBN : #9400000863 | Date : 2010-11-15

Description :

PDF-9eae8 | One of the main questions pertaining to policy interventions in consumer policy nowadays is: What to do with behavioral insights? This book presents a systematic research method for assessing policy questions from an economic and a behavioral economic perspective. Policy makers, practitioners, and academics alike can draw relevant insights from the application of behavioral economics to policy. By… Behavioural Economics in Consumer Policy: The Economic Analysis of Standard Terms in Consumer Contracts Revisited (European Studies in Law and Economics)


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[Pub.38Hqp] Behavioural Economics in Consumer Policy: The Economic Analysis of Standard Terms in Consumer Contracts Revisited (European Studies in Law and Economics) PDF | by Hanneke Luth


Behavioural Economics in Consumer Policy: The Economic Analysis of Standard Terms in Consumer Contracts Revisited (European Studies in Law and Economics) by by Hanneke Luth

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Digital Magnetism: Attract the Clients You Really Want and Grow Your Business Fast PDF




by Ben Waters : Digital Magnetism: Attract the Clients You Really Want and Grow Your Business Fast

ISBN : #0993284426 | Date : 2015-12-01

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[Pub.67sFm] Digital Magnetism: Attract the Clients You Really Want and Grow Your Business Fast PDF | by Ben Waters


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NVQ Level 4 Field Sales Management: Workpack 24 – Contribute to the Development and Implementation of Organisational Sales Policy and Strategy PDF




by Phil Goldney : NVQ Level 4 Field Sales Management: Workpack 24 – Contribute to the Development and Implementation of Organisational Sales Policy and Strategy

ISBN : #0273618520 | Date : 1996-11-30

Description :

PDF-2f4bf | … NVQ Level 4 Field Sales Management: Workpack 24 – Contribute to the Development and Implementation of Organisational Sales Policy and Strategy


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Dry Ice Blasting Free Online Advertising Secrets to Massive Money Now!: Dry Ice Book Video Marketing Strategy & Website Traffic Secrets! PDF




by Brian Mahoney : Dry Ice Blasting Free Online Advertising Secrets to Massive Money Now!: Dry Ice Book Video Marketing Strategy & Website Traffic Secrets!

ISBN : #1542459516 | Date : 2017-01-09

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[Pub.72gbq] Dry Ice Blasting Free Online Advertising Secrets to Massive Money Now!: Dry Ice Book Video Marketing Strategy & Website Traffic Secrets! PDF | by Brian Mahoney


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Summary: Amaze Every Customer Every Time: Review and Analysis of Hyken’s Book PDF




by BusinessNews Publishing : Summary: Amaze Every Customer Every Time: Review and Analysis of Hyken’s Book

ISBN : # | Date : 2014-10-28

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PDF-ff6fc | The must-read summary of Shep Hyken’s book: “Amaze Every Customer Every Time: 52 Tools for Delivering the Most Amazing Customer Service on the Planet”.This complete summary of the ideas from Shep Hyken’s book “Amaze Every Customer Every Time” shows how you have a competitive edge when you amaze your customers every time they deal with you, regardless of the state of the economy or the dynamics of … Summary: Amaze Every Customer Every Time: Review and Analysis of Hyken’s Book


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[Pub.15eGH] Summary: Amaze Every Customer Every Time: Review and Analysis of Hyken’s Book PDF | by BusinessNews Publishing


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Baseline Selling: How to Become a Sales Superstar by Using What You Already Know about the Game of Baseball PDF




by Dave Kurlan : Baseline Selling: How to Become a Sales Superstar by Using What You Already Know about the Game of Baseball

ISBN : #1420895664 | Date : 2005-11-22

Description :

PDF-26e16 | Baseline Selling – How to Become a Sales Superstar by Using What You Already Know About the Game of Baseball, will dramatically change the way we approach the sales process, replacing the gratuitous complexity advocated by today’s sales “experts” with an elegant and very effective simplicity. Studies have shown that the selling techniques of the last two decades have had very little impact on most… Baseline Selling: How to Become a Sales Superstar by Using What You Already Know about the Game of Baseball


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Fishing For Leads: Change Your Bait, Sharpen Your Hooks, and Reel in New Business! PDF




by Rick Hill : Fishing For Leads: Change Your Bait, Sharpen Your Hooks, and Reel in New Business!

ISBN : #1475914989 | Date : 2012-04-25

Description :

PDF-9fad1 | Finding new people to do business with has been, and always will be, the single most important aspect of the sales game. This guidebook provides you with proven strategies to continually develop new business. With these tips, you can learn to walk into a room full of people you’ve never bet before and walk out with several qualifi ed leads. Longtime sales consultant Rick Hill explains how to devel… Fishing For Leads: Change Your Bait, Sharpen Your Hooks, and Reel in New Business!


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Marketing für High-Tech-Unternehmen: Wie Sie Markt- und Technologiezyklen strategisch nutzen und beeinflussen (German Edition) PDF




by Sebastian Grimm : Marketing für High-Tech-Unternehmen: Wie Sie Markt- und Technologiezyklen strategisch nutzen und beeinflussen (German Edition)

ISBN : #3322908941 | Date : 2012-05-27

Description :

PDF-767ca | Der Autor zeigt, wie Hochtechnologie-Unternehmen mit strategischem Marketing leichter Neukunden gewinnen, ihren Umsatz steigern und gleichzeitig die Kosten senken. Mit zahlreichen Praxisbeispielen aus den High-Tech-Branchen…. Marketing für High-Tech-Unternehmen: Wie Sie Markt- und Technologiezyklen strategisch nutzen und beeinflussen (German Edition)


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[Pub.02nho] Marketing für High-Tech-Unternehmen: Wie Sie Markt- und Technologiezyklen strategisch nutzen und beeinflussen (German Edition) PDF | by Sebastian Grimm


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Contemporary Strategic Marketing PDF




by Ross Brennan : Contemporary Strategic Marketing

ISBN : #0333981189 | Date : 2002-10-03

Description :

PDF-26e4a | In Contemporary Stategic Marketing students are encouraged to tackle these and many other strategic questions. Contemporary Strategic Marketing is designed as a complete course for final year undergraduates. It provides students with the solid intellectual foundations they need through comprehensive coversage of the traditional and contemporary elements of strategic marketing. Through original rea… Contemporary Strategic Marketing


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by Lynn Moffat : Ahead of the Game: The Marketing Guide for Small Business

ISBN : #0077098390 | Date : 2001-09-01

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PDF-c8098 | This volume looks at how small businesses can attract, win and keep customers. Based on the author’s work with a range of large and small businesses, it looks at advertising and selling and provides a complete guide to making your business successful. The guide features real life examples from international, national and large and small businesses…. Ahead of the Game: The Marketing Guide for Small Business


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by Giles D. Moss : Pharmaceuticals-where’s the Brand Logic?: Branding Lessons and Strategy

ISBN : #0789032589 | Date : 2007-06-13

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PDF-646fa | Insights and analysis that challenge current thought on consumer branding theory and strategy Pharmaceutical companies need to go beyond simply relying on strong sales forces and innovative research and development to succeed. Effective branding strategy is essential. Pharmaceuticals—Where’s the Brand Logic?: Branding Lessons and Strategy discusses in detail the application of current consumer … Pharmaceuticals-where’s the Brand Logic?: Branding Lessons and Strategy


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by Keith Lincoln : Private Label: Turning the Retail Brand Threat Into Your Biggest Opportunity

ISBN : #0749450274 | Date : 2008-01-28

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PDF-a0a90 | Private labels, also known as “”store brands”” or “”house brands,”” have long been associated with inexpensive name-brand knockoffs. In recent years, however, retailers have begun marketing higher quality products under their private labels. The result has been a huge increase in the market share of private label brands. International in scope, Private Label considers both the dangers and the oppo… Private Label: Turning the Retail Brand Threat Into Your Biggest Opportunity


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[Pub.81AVp] Private Label: Turning the Retail Brand Threat Into Your Biggest Opportunity PDF | by Keith Lincoln


Private Label: Turning the Retail Brand Threat Into Your Biggest Opportunity by by Keith Lincoln

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Consumer Behavior Implications Marketing Strategy PDF 5f1ee661f

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by Del I Hawkins : Consumer behavior: Implications for marketing strategy

ISBN : #0256028710 | Date : 1983

Description :

PDF-77943 | … Consumer behavior: Implications for marketing strategy


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[Pub.02mEf] Consumer behavior: Implications for marketing strategy PDF | by Del I Hawkins


Consumer behavior: Implications for marketing strategy by by Del I Hawkins

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QualitA4tswahrnehmung Aus Kundensicht Ankommen Praxisbeispiele PDF 3e94eaa91

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by Rita Rizk-Antonious : Qualitätswahrnehmung aus Kundensicht: Beim Kunden besser ankommen ― Konzepte und Praxisbeispiele aus 5 Branchen (German Edition)

ISBN : #3409117253 | Date : 2002-11-27

Description :

PDF-af98e | Qualität ist gefragt. Doch was letztlich zählt, ist das, was der Kunde wahrnimmt. Dieses Buch beschreibt, welche Faktoren die Qualitätswahrnehmung beeinflussen. Der Leser erhält innovative Ideen und Empfehlungen aus den Branchen Reise und Touristik, Hotel- und Gastronomie, Automobilbereich, Kreditinstitute und Weiterbildung, um Exzellenz in der Servicequalität zu erzielen. Besonderheiten aus … Qualitätswahrnehmung aus Kundensicht: Beim Kunden besser ankommen ― Konzepte und Praxisbeispiele aus 5 Branchen (German Edition)


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[Pub.58Rht] Qualitätswahrnehmung aus Kundensicht: Beim Kunden besser ankommen ― Konzepte und Praxisbeispiele aus 5 Branchen (German Edition) PDF | by Rita Rizk-Antonious


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